Just help one
When I started the OWL blog a couple years ago, it was initially to help one person. I had been doing my weekly goal setting with a friend and she really wanted a friend of hers to join us, but this other person was never able to come to our little meetings. So I thought, "I'll put what we learn on a blog so that people who cannot physically join us can still be a part of what we're doing and learning!"
And now...because I decided that I would help one person, this project came to life.